Online · Business and clinic
Marketing an Aesthetics Clinic
Marketing that fits the rules and the brand: positioning, local presence, content, reviews and retention.
Offered through The Clinic Standard
This course is clinic-owner and business education, which the Group delivers through The Clinic Standard. The Academy teaches the clinical and practitioner side; The Clinic Standard teaches you to run the clinic.
About this course
This course covers positioning and audience, the advertising rules that apply to aesthetics, a local presence that works, content and photography with consent, reviews, referral and retention, and how to judge what is working without chasing every platform.
Who it is for: Clinic owners and practitioners marketing themselves.
What you will be able to do
- Define a position and audience.
- Market within the advertising rules for aesthetics.
- Build a local presence and honest content.
- Grow reviews, referral and retention.
- Measure what works and stop what does not.
Course content
1.Foundations
- Positioning, audience and the rules · knowledge check
2.Channels and retention
- Local presence, content and consent
- Reviews, referral and retention · knowledge check
3.Final assessment
Pass mark 75%. Academy certificate on passing with every lesson complete.
The Beauty Aesthetics Academy is an Approved Provider with The CPD Group (#779331). Provider status is separate from the accreditation of an individual course; this course: cpd accreditation planned.
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